The rhum you hold in your hands is more than just a spirit — it is a living testament to the deep and enduring love that the Leth family has for Haiti. This relationship with Ayiti, its people, and its rich and proud culture was initiated decades ago by Jorgen Leth, the celebrated filmmaker and poet, and has since become a cornerstone of the family's collective story.
Jorgen's profound connection to Haiti, a country he has explored through his films and writings, has carried on to his four children and their children who have all been touched by the magic of Haiti. The creation of this rhum is a celebration of this multi-generational bond. This rhum is not just a product but a narrative, an ongoing story of a family's affinity for a place that has given them so much.
As part of their deep commitment to Haiti, the Leths have established an annual grant for a young Haitian painter, writer, poet, or filmmaker. So, when you savor this rhum, you join a legacy that spans generations, continents, and cultures — one that honors the past, celebrates the present, and invests in Haiti's creative future.